Privacy Policy

Last Updated: September 10, 2026

Carolina Salt LLC (“Carolina Salt,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, and how we protect it when you use our website, make a reservation, rent equipment, or communicate with us.

Information We Collect

When you make a reservation, place an order, contact us, or use our website, we may collect information including your name, email address, phone number, billing information, delivery location and address, reservation details, rental information, and any notes or other information you voluntarily provide.

We may also collect basic technical information such as your IP address, browser type, device information, and website activity through cookies and similar technologies.

How We Use Your Information

We use your information to process reservations and payments, deliver and retrieve rental equipment, provide surf lessons, camps, tours and other services, communicate with you about your reservation, provide customer support, prevent fraud, maintain business records, and improve our website and services.

Payments

Payments are processed through third-party payment processors. Carolina Salt does not directly store your complete credit or debit card number on our website.

Payment information may be securely processed or stored by our payment provider as necessary to complete your transaction and provide authorized payment-related services.

SMS Communications

When you separately consent to receive text messages during checkout, Carolina Salt may send transactional SMS messages related to your reservation or order. These may include booking confirmations, reminders, scheduling or location information, delivery notifications, pickup reminders, and customer-service communications.

You may receive up to 4 messages per booking. Message and data rates may apply. Reply STOP to opt out of SMS messages or HELP for assistance.

SMS consent is voluntary and is not a condition of purchase.

Mobile information, including phone numbers and SMS opt-in consent, will not be shared, sold, rented, or transferred to third parties or affiliates for marketing or promotional purposes.

We may use service providers as necessary to deliver messages and provide operational support on our behalf. SMS opt-in information will not be used by those providers for their own marketing purposes.

How We Share Information

Carolina Salt does not sell your personal information.

We may share information with service providers that help us operate our business, such as payment processors, website and booking providers, communications providers, and other vendors necessary to fulfill your reservation or provide customer support.

We may also disclose information when required by law, to protect our legal rights, or to prevent fraud or misuse of our services.

As stated above, mobile phone information and SMS consent will not be shared with third parties or affiliates for marketing or promotional purposes.

Cookies and Website Technologies

Our website may use cookies and similar technologies necessary for shopping-cart functionality, checkout, account features, security, analytics, and improving the website experience.

Third-party services integrated with our website may also use cookies or similar technologies according to their own privacy policies.

How Long We Keep Information

We retain personal information only as long as reasonably necessary for the purposes described in this policy, including providing services, maintaining business and tax records, resolving disputes, preventing fraud, and complying with legal obligations.

Data Security

We use reasonable administrative and technical safeguards designed to protect the personal information submitted through our website. However, no method of electronic transmission or storage can be guaranteed to be completely secure.

Your Choices

You may contact us to request access to, correction of, or deletion of personal information we maintain about you, subject to information we are required to retain for legal, accounting, fraud-prevention, or other legitimate business purposes.

For SMS communications, reply STOP at any time to opt out.

Third-Party Services

Our website and services may use or link to third-party services. Those services may have their own privacy policies and practices. Carolina Salt is not responsible for the privacy practices of independently operated third-party websites or services.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, or legal requirements. The current version will be posted on this page with the date it was last updated.

Contact Carolina Salt

Questions about this Privacy Policy or your personal information may be directed to:

Carolina Salt LLC
1750 Signal Point Rd
Charleston, SC 29412
843-452-4833
info@carolinasalt.surf

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